
Case study · Made by the studio
The Concrete Wall
Produced by Campaign Studio · The Concrete Wall
One campaign, broken down: what was chosen, in what order, and what came out. Made by the studio itself.
The brief
A sequinned dress against raw concrete. Daylight, hard shadow.
The model
One model, in one look.
The World
A concrete wall, a ledge and steel grilles: one set for the whole shoot.
The shots
21 photographs, from wide to close.
The result
21 photographs
Brands can make this campaign their own with their own product: a test shot first, checked against the brand’s own product photographs, then the rest.





