Learn TCS
Step by step
How a campaign is made in The Campaign Studios, step by step.
Bring your product
Your own photographs of it. Front, back and a close detail are the three that matter.
Choose the campaign
Its cast, beauty and world come with it. You choose which of its photographs to make. Its styling stays as photographed.
Or direct your own
Choose the cast, makeup and hair, styling, an empty world and the shots yourself.
Approve one photograph
A single test shot first, with its price shown before it is spent. Then the rest.
Then the rest
Each photograph is made and charged on its own. They arrive at 2K, and any one you keep can be raised to 4K.
Checked before you see it
It compares a photograph with your own product photographs. A photograph that fails is made once more. If it fails again it is refused, and its credits come back.
Finish
Light, colour, detail and crop in the Editor. A campaign photograph becomes an ad with a headline and a button, in five placements at once, in Brand Studio.
The Campaign Passport
What the campaign was made from, and who is credited. Where nothing was recorded, it says not recorded.